Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications Clow, Kenneth E. Primary Author Baack, Donald Additional Author mixed material bibliography ENGLAND Pearson Education Ltd. 2012 en English 463 p.; 21.5 x 27.5 cm Marketing 658.8 9780273753285 Catholic University of De La Salle Manado Welcome to De La Salle Library 658.8/Clo i LIB00007671 Main library Integrated_advertising%252C_promotion%252C_and_marketing_communications.jpg.jpg 6307 2014-04-14 12:18:54 2014-06-10 09:26:45 machine generated