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  <title>Tourism marketing a strategic approach</title>
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 <name type="Personal Name" authority="">
  <namePart>Ray, Nilanjan</namePart>
  <role>
   <roleTerm type="text">Editor</roleTerm>
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  <namePart>Das, Dillip Kumar</namePart>
  <role>
   <roleTerm type="text">Editor</roleTerm>
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  <namePart>Kumar, Raj</namePart>
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  </role>
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  <place>
   <placeTerm type="text">USA</placeTerm>
  </place>
  <publisher>Apple Acaemic Press</publisher>
  <dateIssued>2018</dateIssued>
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  <languageTerm type="code">en</languageTerm>
  <languageTerm type="text">English</languageTerm>
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 <physicalDescription>
  <form authority="gmd">Teks Book</form>
  <extent>xiv ; 330 Hal. ; 15X21 cm</extent>
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 <note>Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. The volume considers overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure in discussing the efficiency of good strategies and practices and their impact on business and economic growth. Tourism is one of the fastest growing industries, and in the next few decades, it will play a role in many fields, such human resources, national economic growth, and more.</note>
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 <subject authority="">
  <topic>Marketing</topic>
 </subject>
 <subject authority="">
  <topic>Tourism</topic>
 </subject>
 <classification>910.68</classification>
 <identifier type="isbn">9781771884709</identifier>
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